• D&AD Awards 2020
    Now open for entries
  • Now open for entries
Get the entry kit
  • My basket
    Quantity
    Price
  • Your Shopping Basket is empty.

Total — £ (ex. VAT)

Lafayette Anticipations

Award: Wood Pencil

Wood Pencil / Branding / Branding Schemes/Medium Organisation / 2018

Lafayette Anticipations is an art foundation aimed at showcasing experimental work that challenges people's notions of art. The challenge was to design a brand that embodies the anticipation that audiences feel when experiencing art in this space. At the heart is a dynamic, mechanical typographic system that appears to be in constant motion. An algorithm automatically randomises the position of letterforms each time they are typed, embodying a brand that is ambitious, always moving and unpredictable.

Register Now to
Keep Reading

Once registered you will have access to this article and all other features, access our archive and case studies, be able to submit your work to us and receive our newsletter if opted-in.

Register Now
Why Register? Swipe to hide

Why Am I Being Asked
to Register?

We'll ask you to provide a few details about yourself, your current role and what you do. We won't share your information with other parties and won't spam your mailbox.

This site contains over 50 years’ of award winning work, articles, interviews and case studies. Register to gain full access to everything.

Are you credited on this winning entry?

There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again