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It's What You Do

Award: Wood Pencil

Wood Pencil / Film Advertising / TV Commercial Campaigns / 2017

The latest television spots in GEICO’s longest-running and most successful savings campaign. Featuring a fairy tale princess who just wants to catch up on her favorite reality shows. A captain’s parrot who repeats a little too much of what he heard. Tarzan and Jane arguing over directions in the jungle. And a raccoon who wants his furry cohorts to share in the terrible taste of his trash bag dinner. More unexpected and talked-about advertising from American auto insurance company, GEICO. It’s what they do.

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