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UN Voices Project

Award: Yellow Pencil

Yellow Pencil / Mobile Marketing / Mobile Marketing / 2009

The UN Voices project was created to give everyone a voice. Really give them a voice. By using revolutionary mobile technology we made posters and press ads talk for the very first time. How it works: After taking a mobile phone photo of the featured person’s mouth, you send it to the number shown as a text message. Almost instantly your mobile will ring and you’ll hear their story in a brief pre-recorded message. You are then directed to unvoices.org.au where you can hear other stories or add your own.

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