Havaianas needed to communicate Brazilian values and show that every time you put on a pair of flip-flops, you are also wearing a small piece of Brazilian life and popular culture. Using the flop-flop shape we created windows showing spectacular views of Brazilian cities, beaches and jungles, inviting the viewer into the homeland of Havainanas.
Are you credited on this winning entry?
There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.