Event framework
Making our events sustainable
Because the impact of a thousand creatives in one room is more than a good party. From carbon-friendly venues to community engagement, our sustainable event framework sets new standards.
D&AD’s events bring together industry leaders and the best new creative talent from across the globe. We are committed to reducing the impact of our events whilst utilising the opportunities that they bring to promote innovation and collaboration within the creative community to create change.
In 2024 we developed our Sustainable Event Framework and used this as a guide to embed sustainability throughout our events. We measure the carbon impact of all our operations, and in 2025 we will be using the TRACE calculator to measure the impact of the D&AD festival. Using our Sustainable Event Framework and calculator data, we will take a targeted and data driven approach to reducing the impact of our events.
Our Sustainable Event Framework is built around the following guiding principles:
Environmental
We will prioritise venues and suppliers that demonstrate environmentally friendly practices and commitment to sustainability. Minimise waste by promoting recycling, composting, and reducing single-use plastics at all events. Encourage the use of digital communications and reduce printed materials.
Energy efficiency
Choose venues with energy-efficient facilities and promote the use of renewable energy sources whenever possible. Encourage participants and partners to use sustainable transportation options.
Biodiversity and green spaces
Support venues with green spaces or consider incorporating plant-based elements into event design. Advocate for and implement practices that protect local biodiversity.
Social responsibility
Collaborate with local communities and businesses to ensure a positive social impact.
Promote inclusivity and accessibility in all aspects of event planning and execution.
Educational initiatives
Integrate sustainability into event programs by offering educational sessions on eco-friendly practices within the advertising and design industry. Share information about our sustainability efforts with event participants to raise awareness and encourage sustainable practices.
Event planning
Conduct sustainability assessments during the planning stages to identify and address potential environmental impacts. Establish a green procurement policy, giving preference to suppliers and vendors with sustainable practices.
Communication
Clearly communicate our commitment to sustainability to event participants, sponsors, and stakeholders. Utilise digital channels for event promotion, reducing the need for printed materials.
Monitoring and evaluation
Regularly assess the environmental impact of our events and identify areas for improvement. Solicit feedback from stakeholders to gauge satisfaction with our sustainability initiatives.
Continuous improvement
D&AD is dedicated to continuously improving our sustainable events practices. This policy will be reviewed regularly to ensure it remains aligned with our organisation's goals and industry best practices. We encourage all stakeholders, including staff, members, and partners, to actively contribute to the success of our sustainable events initiatives.
Continuous improvement
D&AD is dedicated to continuously improving our sustainable events practices. This policy will be reviewed regularly to ensure it remains aligned with our organisation's goals and industry best practices. We encourage all stakeholders, including staff, members, and partners, to actively contribute to the success of our sustainable events initiatives.
By adhering to this Sustainable Events Policy, D&AD aims to set an example within the industry and contribute to a more sustainable and responsible future.