Zael

The typography industry is a USD 13 Million industry where illegal downloads and usage of fonts deprive typographers of valuable income. One of them is a leading Arabic Typographer, Ibrahim Hamdi, who is now diagnosed with Keratoconus - rapidly losing his eyesight. While his fonts have been downloaded by many, he's never received any of the profits, that could have been pivotal in funding his surgery. We launched 'Zael, the Disappearing'. A font that loses clarity as its creator loses his eyesight.