Wimbledon/Chelsea/Camberwell

LOVE’s university prospectuses for Chelsea College of Art and Design, Camberwell College of Arts and Wimbledon College of Art are showcases for each college and its students’ work. At the same time the books remain a set for the University of the Arts London. As the overriding consideration for choosing an art college has to be the quality of the art produced, LOVE asked the colleges to put their reputations on the line and show only work, with factual course information kept at the back. LOVE described each publication as inside, exposed and uncovered, and steered the production to support this idea through an exposed spine binding method.