The Burger Report

We incorporated the most important information from our CR Report with the one thing our partners are interested in: our burgers. After all, these core products make up the foundation of each individual franchisee’s income. In addition, we literally divided the report’s key data into portions in a truly innovative way: the McDonald’s Burger Report. We presented the CR Report in easy-to-understand bar charts, which were also minimalistic representation of the restaurant’s most successful burgers.