Inherit his Name - Inherit his Way
Inherit his Name - Inherit his Way
For a Muslim, praying five times a day and cleansing oneself with water is mandatory. The challenge was to reduce water wastage during this act. Using a Mudd (cup) consumed 1/10th the average, so Triad redesigned the Mudd using environmentally friendly clay and introduced it on World Water Day, with scholars educating people and demonstrating how to cleanse using the Mudd. The resulting conversation has led to the conservation of water by muslims across Sri Lanka with each use of the Mudd saving 91% of water.
D&AD pencils
Details
- Categories
- Countries
- Year
Credits
- Client
- National Muslim Collective
- Mohamed Uvais
