Boy Who Could Not Wait

Green Around the Corner is an eco-friendly concept store that promotes sustainable living in Vietnam. The brand independently published a handmade children’s book with a magical surprise for young readers, entitled The Boy Who Could Not Wait. Made from 100% recycled paper, the book has a special section that allows readers to water a page and, subsequently, enjoy a ‘magical’ experience as a real garden grows right before their eyes. The initial run sold out in a week and pre-orders came in from all over the world.