Amsterdam Museum Night Campaign 2024

For the 2024 edition of Amsterdam Museum Night, we created a dimension-hopping campaign where Eadweard Muybridge and 80s sci-fi nostalgia meet, to stimulate its young audience to move and explore. To emphasize this traveling experience, the campaign resembles a visual study of human movement across time and space featuring colorful wormholes, time-traveling close-ups, and Muybridge-inspired walk-cycles. Representing not only physical movement but also moving through a feeling or experience during the night.