Dentsu Inc’s brief was to produce promotional posters for the 2019 One Show Exhibition in Tokyo. To reflect the imaginative thinking of One Show award winners, they created a series of portraits of phantasmagorical birds, incorporating elements that evoke the skills that allow award-winners to soar above their peers and explore new creative dimensions. The exhibition was highly successful, with attendees spending more time on the premises than in past years. Dentsu Inc also received numerous inquiries and favourable comments about the posters, and were even urged to make them available for purchase.
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