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The Study of Human Being

Award: Graphite Pencil

Graphite Pencil / Graphic Design / Posters / 2017

The Dentsu Advertising Awards is the most prestigious advertising award in Japan. We worked on the total design for the Dentsu Advertising Awards 2016 Exhibition. Great advertisement only comes from acute observations of human being: its behavior and the deep understanding of psychology. This universal value never changes with the times, however the modes of advertising become more varied and ambitious.

  • The Study of Human Being
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  • The Study of Human Being
  • The Study of Human Being
  • The Study of Human Being
  • The Study of Human Being
  • The Study of Human Being

Are you credited on this winning entry?

If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

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