• D&AD Next
    For emerging creatives
  • For emerging creatives
Learn more
  • D&AD Side Hustle
    Start up or scale up your big ideas
  • Start up or scale up your big ideas
Learn more
  • My basket
  • Your Shopping Basket is empty.

Total — £ (ex. VAT)

Google presents: The Hidden Worlds of the National Parks

Award: Wood Pencil

Wood Pencil / Digital Marketing / Websites / 2017

America's National Parks belong to everyone. However, most of us aren’t able to experience these incredible places firsthand. For the 100th anniversary of the National Parks Service, we wanted to use Google technology to change that, making five of the most unique - and remote - parks in the system accessible to anyone with a laptop, tablet, or smartphone.

We enlisted park rangers as our guides. Together, we invited everyone to explore The Hidden Worlds of the National Parks. With their expertise and our technology, we took users on incredible adventures you won’t find on any map.

Register Now to
Keep Reading

Once registered you will have access to this article and all other features, access our archive and case studies, be able to submit your work to us and receive our newsletter if opted-in.

Register Now
Why Register? Swipe to hide

Why Am I Being Asked
to Register?

We'll ask you to provide a few details about yourself, your current role and what you do. We won't share your information with other parties and won't spam your mailbox.

This site contains over 50 years’ of award winning work, articles, interviews and case studies. Register to gain full access to everything.

Are you credited on this winning entry?

There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again