Somos Brasil
Award: Yellow Pencil
Yellow Pencil / Book Design / Culture, Art & Design Books / 2017
Over a six-month period Marcus Lyon toured Brazil exploring the most diverse corners of the country with a producer and sound recordist. Together they mapped the ancestral DNA, personal stories and visual identity of over one hundred remarkable Brazilians. Somos Brasil draws three elements of identity: visual, spoken and genetic – to cast light on the personal, social and cultural diversity of Brazil.
The graphics took its cue from the Brazilian flag, deconstructed to its individual elements – including a symbol that forms a figure as the logo for the project.
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