The college needed something very simple and functional. Inspired by one LCC’s key principles – a dedication to “making” and physical design.The signage can be fixed onto any wall type without the need for a massive redecoration programme. Using a consistent background plate, room types and directional signs to be screwed on top of, with colour coding to signify the college’s four main areas. Helvetica has been used to create a consistency between the College and UAL’s overall identity.
- Jeremy Kunze
- Pentagram London
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