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Safety Truck

Safety Truck

Overtaking is the main cause of traffic accidents in Argentina’s one-lane roads. With Samsung’s Safety Truck we want to make sure that drivers can safely overtake the truck and consequently reduce the amount of accidents. Samsung Safety Truck is a truck with a camera installed at the front, that wirelessly sends its images to 4 LCD screens placed at the back, allowing the drivers behind the truck to see what’s coming ahead on the road and helping them to perform a safe overtake.


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  • D&AD GRAPHITE pencil
  • D&AD WOOD pencil

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D&AD Awards 2027

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