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New Blood Entry — Give Time, Get Time

Award: Yellow Pencil

giffgaff / 2018

The idea of mutual giving is so much more than just an exchange between giffgaff and its users; it is the opportunity to give to those less fortunate. The concept is simple, we will involve users by introducing an app allowing them to live stream any of their academic knowledge directly to schools in developing countries. However much time users can give, they will be rewarded with extra data, texts and minutes. This campaign aims to create a community that encapsulates the importance of sharing whatever you can, big or small.

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