Entertainment

Uncle KFC'S Rice Bowl, Wolf BKK

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Overview

Branded and brand-funded entertainment that people feel compelled to watch, seek out and share. Includes feature films, documentaries, gaming, sports entertainment, audio, experiences and the use of immersive technologies to blend real and virtual worlds.

Commercials should be entered into appropriate Film, Craft and/or Audio categories.

Subcategories

  • 7001 - Integrated

  • 7002 - Scripted Short Form

  • 7003 - Non-Scripted Short Form

  • 7004 - Scripted Long Form

  • 7005 - Non-Scripted Long Form

  • 7006 - Audio

  • 7007 - Apps

  • 7008 - Experiential

  • 7009 - User Participation

  • 7010 - Use of Creators

  • 7011 - Use of Talent

  • 7012 - Use of Emerging Technology

  • 7013 - Creative Use of Budget