Saving the Bayou

My task was to use a Disney Princess (or Princesses) to evoke confidence, kindness and courage for 3-5 year old children via animated branded content for YouTube, and inspire them to imagine their own princess worlds and play. To solve this, I contacted kindergartens around town to help me understand what made these kids like Disney and other children's programs so much. Which stories do they like best and what is it that goes home design-wise in children's programs? Based on my research, I have created something I want to call a Disney princess mini series. We will be able to follow disney princesses in their own everyday lives while they teach us something important. This pilot episode, where we follow Princess Tiana, teaches us that littering in nature is bad.