Down for Good

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Down for Good

The Down For Good symbol is designed to serve as a universal language advocating for the cessation of fossil fuel usage. This symbolism is brought to life through an arrow pointing downward, serving as both the anchor of the design and the movement itself. The rising sun on the horizon symbolizes the dawn of a promising future beyond fossil fuels. In conclusion, the imagery of a bird's face indicates the harmonious coexistence of humanity and nature in this envisioned future. A future we long for.


D&AD pencils

  • D&AD WOOD pencil

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