Coca Colab

;

Coca Colab

86% of Gen Z admit to experiencing a loneliness crisis. Despite being lauded as the most creative generation, they feel pressured by social media algorithms. They crave real-life connections and authentic moments. So, how can Coca-Cola help a generation that feels boxed in by an online world, experience Real Magic...


Awards

  • D&AD WOOD pencil

Details

Credits