Tastebuddies

Tastebuddies by Heineken is an event concept created at the Flow Festival in Helsinki. Two top designers with conflicting tastes were locked in a container. They were given a brief and 30 minutes to solve the problem. At the festival the container was placed next to the main stage with a bar in front of it, so people could sip beer and see the designers inside the container. A multi-camera broadcast unit shot footage for the event and online documentaries. Dutch illustrator Parra depicted the ideas of the designer pairs in these posters created during the sessions.