Live From The Upside Down
Live From The Upside Down
Doritos partnered with Netflix series Stranger Things to put on the greatest concert that never happened: Live from the Upside Down. By turning a Doritos bag into a ticket for a 1986 music festival in the Upside Down, Doritos drove sales, increased market share, and contributed to the most significant Stranger Things season ever.
Awards
D&AD Annual 2026
Providing inspiration and insight to the global creative community.
Details
- Categories
- Countries
- Year
Credits
- Lead
- Client
- Brand
- Doritos
- Stranger Things Season 4
- Advertising Agency
- Production Company
