Live From The Upside Down

Video placeholder image

Live From The Upside Down

Doritos partnered with Netflix series Stranger Things to put on the greatest concert that never happened: Live from the Upside Down. By turning a Doritos bag into a ticket for a 1986 music festival in the Upside Down, Doritos drove sales, increased market share, and contributed to the most significant Stranger Things season ever.


Awards

  • D&AD WOOD pencil

Yellow and Black D&AD Pencils

D&AD Pencils

Get 20% off Pencils until 19 June 2026 using code: PENCILWIN26

Buy now

Details

Credits