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Away - Travel the Vote

Away - Travel the Vote

In the 2016 election, over 318,000 absentee ballots were rejected. Luggage brand Away decided to combat this unfortunate reality in 2020 with a campaign called Travel the Vote – which encouraged people to go directly to their registered places of voting to cast their ballots in person. This film – directed by Hornet’s Natalie Labarre and created by its 2D team over a tight three-week turnaround – is a stylish 60-second spot that's all about traveling in the name of democracy.


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  • D&AD WOOD pencil

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D&AD Awards 2027

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