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Transform your work with storytelling

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Transform your work with storytelling

Level

Beginner

Sessions

1

Duration

7 hours

Class size

15

Available for teams?

Yes

Overview

Learn the storytelling techniques that make others stop and lean in with Jim de Zoete

Course Leaders

Executive Creative Director

Consultant

Who it's for

  • Junior to mid-level creatives from across the industry - ads, films, design, editorial
  • Producers looking to move more into the creative side
  • Strategists and account handlers wishing to improve their brief writing and presenting skills
  • Anyone interested in how storytelling can improve their daily work

By the end of this workshop you will

  • Understand the core building blocks of a story & what hooks attention
  • Learn how to use conflict to make your work more gripping
  • Experience how emotion elevates a story
  • Be able to tell authentic brand stories
  • Frame and share the most powerful story of all - your own
  • Appreciate where AI can add to, and detract from, the process

Upcoming dates

7 September 2026

9:30–17:00 BST

In-person

Shoreditch, London

1

7 September 2026

9:30–17:00 BST

In-person

Shoreditch, London

1