Tanja Grubner

Global Marketing & Innovation Director

D&AD Festival 2026 — Panellist

Profile

Company

Essity GmbH

About

Tanja is the Global Brand Director of the period care category at Essity (a leading global health & hygiene company dedicated to Breaking Barriers to Well-being) and passionate about growing businesses by building brands with a purpose that are worthy being invited into culture. She believes in brand bravery, championing change and creative effectiveness. Her brands Libresse/Bodyform are part of the advertising archives of MoMA and the Louvre, and have received over 400 awards to date. In her current role, she disrupted the period care category forever, changed advertising laws and grew the business from 600 mio Euro to >1 bio sales. The taboo-breaking campaigns #bloodnormal, Viva La Vulva, #wombstories, #periodsomnia, #NeverJustaPeriod tackled toxic stereotypes around periods, vaginas and women’s bodies to create a new normal....

Countries

Germany

D&AD achievements

Statistics
- 30 D&AD Awards
- 1 Lecture & Talks
Participation
- D&AD Festival 2026 — Panellist
- Health Jury 2026

Contact

Socials

Events

Upcoming events

Creative Impact Accelerator | D&AD Festival 2026

Date: 20 May 2026
Location: Southbank Centre, London
Speakers: Charlotte Williams, David Lee, Karen Blackett CBE, Katie Evans, Orlando Wood, priya matadeen, Tanja Grubner

2Black Pencil

1White Pencil

6Yellow Pencil

5Graphite Pencil

7Wood Pencil

8Shortlist

1Collaborative Pencil