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WILD Deodorant

Award: Wood Pencil

Wood Pencil / Product Design / Everyday Consumer Products / 2020

Wild Deodorant was created to challenge the throwaway culture of bathroom products, proving that there is no need for compromise; you can have an affordable, sustainable product and still provide enhanced user experience and performance. It balances good business (D2C refills that can be shipped for £1 in a large letter) eco-conscious design (zero single-use plastic) and beauty.

  • WILD Deodorant

What did the judges have to say?

Wild Deodorant' has managed to deliver where others have tried and failed. This product and company shows the way products can be designed for a more sustainable, conscious society.

Stefan Knox, Founding Director, Bang Creations

Are you credited on this winning entry?

If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

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