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Priceless Traps

Award: Graphite Pencil

Graphite Pencil / Direct / Direct Innovation / 2016

In Colombia more than 400.000 people depend on fishery to survive. Lionfish is endangering species vital to their economy, is venomous to human contact and the tools to capture it in a safe way are unaffordable for local fishermen.

We created designs with recycled materials that solved two major problems: affordability and safety. Fishermen could build them with their own hands, just following the illustrated booklets with material that could be easily found.

The cost of the weapons was reduced in a 96.4% or more.

  • Priceless Traps
  • Priceless Traps
  • Priceless Traps
  • Priceless Traps

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