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Award: Black Pencil

Black Pencil / Product Design / Consumer Product Design / 2011

The iPad, at just half an inch thick and 1.5lbs, is a revolutionary device for web, email, photos, videos, music, games, e-books, and more. The iPad’s 9.7-inch LED-backlit, Multi-Touch™ display lets users physically interact with applications and content. It has a recyclable aluminium enclosure and an energy-efficient LED display with arsenic-free glass, and contains no brominated flame retardants or PVC.

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