• My basket
    Quantity
    Price
  • Your Shopping Basket is empty.

Total — £ (ex. VAT)

PUMA Phone Packaging

Award: Graphite Pencil

Graphite Pencil / Packaging Design / Packaging Design / 2011

The packaging for the PUMA phone highlights the eco credentials of the world’s first solar powered mobile phone. The one-piece moulded pulp container is made from 30 per cent recycled newspaper and 70 per cent corrugated cardboard off-cuts, air dried to minimise energy in production. It even has a handle so you won’t need a bag, and you don’t have to worry about it getting wet as it is completely waterproof too. The minimal band uses vegetable inks and recycled paper stock. The packaging is the antithesis to the usual and supports the phone’s claim to be ‘not like all those other phones’.

  • PUMA Phone Packaging
  • PUMA Phone Packaging
  • PUMA Phone Packaging

Are you credited on this winning entry?

If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again