Splitting Ahmed
Award: Wood Pencil
Wood Pencil / Outdoor Advertising / Poster Advertising/Enhanced Posters / 2011
To communicate the effectiveness of Stopache in putting an end to migraines, the ambient campaign visually demonstrated the extreme suffering of someone with a migraine. Split posters featuring portraits of people in great pain were placed outside clinics and pharmacies, drawing attention to the perfect solution: Stopache.
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