This campaign for the Financial Times features billboards that have been stripped almost bare. The objective is to question the slashing of advertising budgets by businesses as a result of the economic downturn.
Want more access to D&AD?
Join D&AD as a Free Member and you’ll be able to view winning work, enter the Awards, download New Blood briefs and get access to even more articles and videos.
There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil.
If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.
Keep an eye on your inbox for full details on how to order your D&AD Pencil.