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Builders of Tomorrow

Award: Yellow Pencil

Yellow Pencil / Poster Advertising / Pavement Poster Advertising / 2007

'Lunch Atop a Skyscraper' by Charles C. Ebbets is one of the most reprinted pictures in the world. We recreated the famous photograph of New York construction workers, replacing the workers with children as part of Lego's 'Builders of Tomorrow' campaign.

  • Builders of Tomorrow

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