New Blood Entry — ONYA Bike Share
Award: Graphite Pencil
VBAT Superunion / 2020
How do you get people to choose a bike hire scheme over other options? The answer lies in transforming a utility into an experience, making tourists feel like locals and locals feel like tourists in the process. It’s with that objective in mind that ONYA Bike Share was created; not only sharing bikes but sharing experiences with a personalised approach to Sydney’s many identities. By designing a system that truly understands the city, users can turn daily commutes in adventures as we encourage sustainable practices to combat Sydney’s rising issues regarding climate change and problematic public transport.
