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New Blood Entry — HEINZ #spottedsince150years

Award: Graphite Pencil

Heinz / 2019

How do you make an advertisement for one of the most known brand around the world without having any problem to solve?
We decided to use the fact that Heinz has been everywhere for 150 years to prove the headline « It has to be Heinz » by gathering pictures, movies, series,.. and many more iconic moments Heinz has been part of.
Even more so, we used the opportunity of their 150th birthday to make Heinz iconic, because it is.

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