Ethical Fur, is the latest excuse, used by the fashion and beauty industries, to justify killing animals. So if adding "ethical" is enough for people to condone cruelty, we're using the same basis to support a more ridiculous cruelty. We launched a makeup brand, made of what we called "ethical blood", and put it up for sale, to show people exactly how outrageous, and nonsensical "ethical fur" is.
- Miami Ad School San Francisco
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