Casting

Casting for printed work. Includes press adverts, books, posters and packaging.

Casting for scripted performances, where the acting brings the creative idea to life.

You will be required to state whether the performance was scripted or non-scripted.

Where the use of voice performance is integral to the success of a piece. Includes continuity announcers and narration.

Casting of babies and children below the age of 18.

Casting of typically unrepresented talent, usually found via social networks or in public spaces.

Casting of popular social media influencers or celebrities, usually with a following of 100,000+.

Casting of creators or influencers – those with niche audiences or over 1,000 followers – to increase engagement and target specific markets.

Casting that involves the use of AI or other technologies.