Storytelling
Storytelling has been around as long as the human race. Gather round as we explore some of the great storytellers and stories of the modern communications world and uncover some of the secrets of the craft for you. Once upon a time...
The Story Works
Stories recommended and deconstructed for you by 26 great writers. Vital reading and learning for all storytellers, readers and listeners. In partnership with 26.
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About creativity
On the Grand Tour -
How And Where To Start A Story
About creativity
How And Where To Start A Story -
About creativity
Extracting the Story -
About creativity
Storytelling Unlimited -
About creativity
The Unreliable Storyteller -
83: Inside Robert Frank's The Americans
About creativity
83: Inside Robert Frank's The Americans -
About creativity
Found and Unfinished -
About creativity
Saying It Without Saying It -
Seeking The Truth In Anecdotes
About creativity
Seeking The Truth In Anecdotes -
Mon Oncle directed by Jaques Tati
About creativity
Mon Oncle directed by Jaques Tati
From the Archive
Great stories are all around us in the design and advertising world. Here's some examples that passed the D&AD test and won.
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- Happiness Factory
- Agency: PSYOP
- Client: Coca-Cola
In book
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- HBO Voyeur
- Agency: BBDO New York
- Client: HBO
Yellow Pencil
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- The Yellow Book
- Agency: Applied Information Group
- Client: Transport for London
In book
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- Cube Film Installation
- Agency: BBDO New York
- Client: HBO
In book
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- Bright Falls
- Agency: agencytwofifteen
- Client: Microsoft Xbox
Nomination
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- Wi-Fiction
- Agency: JWT Melbourne
- Client: Melbourne Writers Festival
Yellow Pencil
Creativity Works Case Study
HBO, Voyeur
...it paved the way for the love affair between traditional storytelling and user interaction.
Måns Tesch
Co-founder, Tesch Digital
The crowd takes the story in completely new directions...
Aaron Koblin
Digital Storyteller
I love the way that Jacques Tati tells the story through sound rather than words.
Fiona Thompson
Wordspring
Features and Opinion
Storytelling is an important skill for creatives, but now technology allows everyone to be a storyteller. We explore the craft and the way it is changing.
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About creativity
The Case For Trickster -
About creativity
The Everyday and The Story -
Global Insight
Revealing the Product Journey -
Aaron Koblin - Digital Storyteller
About the work
Aaron Koblin - Digital Storyteller -
About creativity
Storytelling in Animation -
About the work
Philips: Carousel
Watch & Listen
Case Studies
Creativity that works because of its great storytelling
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Hoxton Street Monster Supplies: A tale of epic heroes and their monster devotion
Creativity Works
Hoxton Street Monster Supplies: A tale of epic heroes and their monster devotion -
Creativity Works
HBO Voyeur -
Creativity Works
Gatorade REPLAY
