Rink Bingo
Award: Graphite Pencil
Graphite Pencil / Media / Use of Mobile / 2017
During a match of the Hockey Club Davos, players crash into the rink panels around 100 times. The idea was to turn the rink panels into bingo fields. In doing so, a new and entertaining game is born: Rink Bingo.
With the Rink Bingo App, the fans were able to play live and in real time during the matches – even at home via a second screen. The winners received discount vouchers via app to buy merchandise or drinks and snacks.
Rink Bingo was a real win-win-win situation for the club, for the fans and for all concession partners.
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