For Brawl Stars' 5th anniversary, we launched a six-week interactive scavenger hunt, allowing players to explore the game's backstory via a CCTV Security Room simulation of Starr Park as it was in 1995. This immersive in-game experience featured live footage from 54 cameras & 30K park patrons within a virtual park built in Unreal Engine. Players investigated the park's transformation into a battleground via animated story drops, mysterious journal entries, & voicemails. CCTV attracted 89M visits, significantly boosted community engagement, and led to the highest player numbers in three years.

Founder & CEO

Starr Park CCTV

OREOCODES is a mobile-led experience that brings together one of the most iconic duos of all time (Oreos & Milk) in a unique and innovative way. As it plays with the striking similarity between barcodes and stacks of OREOs.

By turning every mobile into an barcode/oreocode reader, people were able to get discounted OREOs directly from a milk pack, turning every milk in America (including milk alternatives like oat and almond) into an OREOs experience with thousands of offers available for people to order some cookies.

With OREOCODES every milk pack is practically and OREO shop.

OreoCodes

For Google's 25th birthday, we wanted to celebrate our users and what they searched for most in the last 25 years. We saw a unique opportunity to do this in one of our most beloved properties, the Google Doodle. The result is the Most Searched Playground — an epic interactive Doodle that invited users to participate in a global scavenger hunt to find dozens of the most searched things, from Pikachu to DaVinci. We also developed special creative and engineering solutions to make the game accessible for everyone including those with screen readers, and people with various connection speeds.

Head of creative

Google Search Playground

The official website of the film.  PERFECT DAYS is a beautiful session between the legendary German film director, Wim Wenders and one of the greatest Japanese actors, Koji Yakusho.
Hirayama, a serviceman working at the public toilets in Shibuya, Tokyo lives a quiet and disciplined life.
The website offers an exclusive “scroll book” that lets us see the remaining 353 days of our protagonist Hirayama, outside his film. The days he experiences are described through a combination of text and soundscape in the format of scroll motion. When his day ends, we see the next day begin in a loop.

Perfect Days Official Movie Site

Doritos tortilla chips are a favourite with gamers globally, providing the fuel needed for long gaming sessions. The problem? Gaming is social, and gamers told us that when with their squads, crunching down the mic caused annoyance, distraction, and – worst of all – losing. 
To continue the love affair between Doritos and gamers, we launched “Doritos Silent”, an impossible-sounding (pun intended) feat: the world’s first AI-augmented snack. In a matter of clicks PC gamers could download bespoke software that listened out for Doritos crunches and cancelled them out in real time.

Curation by Joey David Tiempo

Joey David Tiempo

Gaming & Virtual Worlds Jury judge D&AD

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