Wind Tunnel
The iPhone 11 Pro is rigorously tested to ensure it’s more durable than ever, because you never know what life might throw at it. To prove this beyond doubt, Apple built a 30-foot wind tunnel and, using musically timed practical effects, literally threw life at it. Kids’ toys, food, drinks, everything you might find in a handbag, a wedding cake, and a barrage of rubber ducks.
- Art DirectionArt Direction for Film Advertising
Country
- United States
Production Company
- Imperial Woodpecker
Client
- Apple
The iPhone 11 Pro is rigorously tested to ensure it’s more durable than ever, because you never know what life might throw at it. To prove this beyond doubt, Apple built a 30-foot wind tunnel and, using musically timed practical effects, literally threw life at it. Kids’ toys, food, drinks, everything you might find in a handbag, a wedding cake, and a barrage of rubber ducks.