Lights Out
Casper's mission is to help people sleep. So we bought up the most notorious billboards for light pollution near condo residents and turned them dark at night.
- Press & OutdoorExisting Sites Poster Advertising
Country
- Canada
Client
- Casper
Executive Creative Director
- Chris Hirsch
- Nellie Kim
Art Direction
- Liam Johnston
Writer
- Simon Rogers
Account Lead
- Amanda Katz
- Elizabeth Elliot
Agency Producer
- Hanna Bratt
Advertising Agency
- lg2 Toronto
Casper's mission is to help people sleep. So we bought up the most notorious billboards for light pollution near condo residents and turned them dark at night.