Jimmy Dean’s 50th Anniversary
1969 was a big year for America, but little did people know, it was an even bigger year for breakfast. To celebrate that, Ogilvy Chicago hijacked other, much more famous 50ths throughout the year to remind everyone that Jimmy Dean was there too. Iconic photos of the two biggest anniversaries were recreated, in order to extend the scenes and have someone actually eating Jimmy Dean during those amazing moments. Everything from the NASA control terminals to the Woodstock stage was built by hand to the exact specifications of the originals. The final spreads were featured in TIME and Rolling Stone magazine.
- PhotographyDigital Compositing
Country
- United States
Client
- Tyson
Production Company
- Ogilvy Chicago
Chief Creative Officer
- Joe Sciarrotta
Executive Creative Director
- Chris Turner
- David Hernandez
- Dave Metcalf
Creative Director
- Chris Rose
- Pat Seidel
Designer
- Olen Amelia
Senior Producer
- Jenn May Rosen
Editor
- Christopher Mines
Managing Director
- James Hidden
Account Director
- Adam Legrand
Account Supervisor
- Jordan Hallmark
PR Senior Director
- Christina Marion
PR Account Director
- Francesca Lee
PR Account Supervisor
- Matt Smith
Planning Director
- Kelsey Alexander
- Katie Sheeran
Senior Brand Strategist
- Haley Kabus
Associate Planning Director
- Kate Franzen
Director
- Mike Diedrich
Manager
- Nate Burstein
Photographer
- Sandro Miller
Retoucher
- Robert Rutherfoord
Production Designer
- David "Big" Krause
Executive Producer
- Wendy Gordon
Advertising Agency
- Ogilvy Chicago
Design Agency
- Ogilvy Chicago
1969 was a big year for America, but little did people know, it was an even bigger year for breakfast. To celebrate that, Ogilvy Chicago hijacked other, much more famous 50ths throughout the year to remind everyone that Jimmy Dean was there too. Iconic photos of the two biggest anniversaries were recreated, in order to extend the scenes and have someone actually eating Jimmy Dean during those amazing moments. Everything from the NASA control terminals to the Woodstock stage was built by hand to the exact specifications of the originals. The final spreads were featured in TIME and Rolling Stone magazine.
