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D&AD Annual 2020

Goddess Experience Poster Series
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  • Graphic DesignPosters

Country

  • United States

Client

  • Goddess Experience

Art Director

  • Colin Barnes
  • Bianca Borghi

Creative Director

  • Eduardo Sarmiento

Photography

  • Jensen Hande Photography

Advertising Agency

  • Brunet-Garcia Advertising

A performance series written, directed, and performed by Ebony Payne-English needed a cohesive set of expertly crafted promotional materials to draw attention to the project centred around her experiences as a new mother and a woman of colour living with HIV. Just as Ebony repurposed her scars into something beautiful, Brunet-Garcia Advertising reclaimed ebony wood to create her profile in silhouette. The positive and negative woodcuts yielded two posters for each performance, symbolising the duality of self and its internal/external struggle.