Bleep
The first two episodes of this campaign precede news of a Canal+ and Netflix partnership. The first features French actor Kad Merad (star of Republican Gangsters) who has to announce the new streaming content offer without mentioning N******. The second episode features a family discussing the previous ad over dinner. The final spot reveals the partnership, which lets people access Netflix via Canal+. Kad, who hasn't been briefed, loses the plot as he finds himself surrounded by décor and actors from Netflix classics in what he believes to be a pure Canal+ ad.
- Film AdvertisingTV Commercial Campaigns
Country
- France
Client
- Canal+
Executive Creative Director
- Stéphane Xiberras
Creative Director
- Eric Astorgue
Copywriter
- Martin Rocaboy
Assistant Art Director
- Anouk Bossois
Strategic Planner
- Antoine Pivard
TV Producer
- Isabelle Menard
- David Brakha
Production Company
- Henry
Producer
- Hugo Diaz
Sound Production
- Kouz
Director
- Martin Werner
Agency Manager
- Ténée Diouf
- Mathilde Lancon
- Bertille Toledano
- Guillaume Espinet
- Marie Lequime
Advertising Agency
- BETC Paris
The first two episodes of this campaign precede news of a Canal+ and Netflix partnership. The first features French actor Kad Merad (star of Republican Gangsters) who has to announce the new streaming content offer without mentioning N******. The second episode features a family discussing the previous ad over dinner. The final spot reveals the partnership, which lets people access Netflix via Canal+. Kad, who hasn't been briefed, loses the plot as he finds himself surrounded by décor and actors from Netflix classics in what he believes to be a pure Canal+ ad.