Montezuma's - Creating a Big Chunk of Cheeky, Sustainable & Delicious Fun
The vibrant Montezuma’s big M identity playfully invites you to discover a wonderful world of exotic flavours whilst integrating a bit of eccentric British humour, through quirky icons & playful ‘innuendo’ naming. Eco-friendly packaging is used across Montezuma’s entire range, making it the first British brand in the premium segment to do so.
- Packaging DesignSustainable
Country
- United Kingdom
Client
- Montezuma's Chocolates
Design Director
- Chris Murdoch
Account Manager
- Phoebe Hillier
Junior Designer
- Andy Coy
Innovation + Sustainability Manager
- Jenny Greenwood
Strategy Director
- Natasha Samek
Design Agency
- Butterfly Cannon
The vibrant Montezuma’s big M identity playfully invites you to discover a wonderful world of exotic flavours whilst integrating a bit of eccentric British humour, through quirky icons & playful ‘innuendo’ naming. Eco-friendly packaging is used across Montezuma’s entire range, making it the first British brand in the premium segment to do so.
