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D&AD Annual 2020

UN Climate Change Conference UK2020
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  • Graphic DesignIntegrated Graphics

Country

  • United Kingdom

Client

  • UK Cabinet Office

Design Agency

  • Johnson Banks

The UN Climate Change Conference moves to a different country every year and has attained huge annual significance within the climate change movement. The task was to create a branding system for a series of events throughout the year, culminating in the conference itself. The brand identity has to appeal to a vast array of different audiences, from climate change activists, businesses, press and governments, and must demonstrate the UK’s commitment to taking a global lead in tackling climate change.