annual home

D&AD Annual 2020

The Smiley Collection
share on
  • Book DesignFiction Covers
  • Graphic DesignWriting for Graphic Design

Country

  • United Kingdom

Client

  • Penguin Books

Design Director

  • Jim Stoddart

Designer

  • David Pearson

Writer

  • Nick Asbury

Design Agency

  • Penguin Books

A series of book covers for John le Carré’s George Smiley novels (eight in total). The design and writing take their cue from the slightly stilted copy style featured in some of the original 1960s editions. Without pushing it too far into pastiche, the covers aim to recapture some of that eccentric but genuinely exuberant spirit, conveying an enthusiast’s love for the material inside.