The Gun Violence History Book
For over a century, gun violence has been a deadly issue in the USA. One of the reasons for this problem is a loophole in the law. This gap allows people in certain states to acquire handguns without any background checks. FCB Chicago needed to create a campaign, with a small budget, that could gather support for Universal Background checks which would help close the loophole.
- Book DesignLimited Edition & Fine Binding Books
- BrandingBrand Expression in Print
- Art DirectionArt Direction for Direct
- DirectDirect Response/Ambient
- Book DesignSpecialist Books
Country
- United States
Client
- Illinois Council Against Handgun Violence
Production Company
- Lord & Thomas
- The Mill Chicago
PR Agency
- Current Global
Printer
- Fuse/Buhl
Bindery
- A&H Binder
Chief Creative Officer
- Fred Levron
- Liz Taylor
Executive Creative Director
- Sam Luchini
Executive Producer
- John Bleeden
Management Director
- Zach Kieltyka
Account Supervisor
- Lauren Cartier
Producer
- Domenic Caruso
Executive Design Director
- Kevin Grady
Design Director
- Michele Morales
Designer
- Jackson Bernard
Creative Director for Art
- Bruno Mazzotti
Creative Director for Copy
- Dean Paradise
Senior Copywriter
- Ricardo Santos Salgado
Senior Art Director
- Rodolfo Fernandes
Director of Print Production
- Julie Regimand
Senior Producer
- Marissa Mandarino
Production Artist
- Ryan McDaniel
- Daniel Abrigg
Traffic Manager
- Kate Vilt
Production Designer
- Charlotte Tredup
Proofreader
- Pat Owens
Retoucher
- Greg Olsen
Advertising Agency
- FCB Chicago
Design Agency
- FCB Design Group
For over a century, gun violence has been a deadly issue in the USA. One of the reasons for this problem is a loophole in the law. This gap allows people in certain states to acquire handguns without any background checks. FCB Chicago needed to create a campaign, with a small budget, that could gather support for Universal Background checks which would help close the loophole.